Join colleagues for some networking, learning, and nourishment during lunch and breakfast events at the Ft. Lauderdale Boat Show.
Luncheon, Thursday October 31
BWI and Marine Marketers are once again co-producing a Thursday luncheon event at noon on October 31. Author and digital-media marketing expert, Julie Perry, will explore the prospect of using “reality” TV as a cost-effective advertising and marketing platform as well as using it to grow boating. Those who have been around for a while may remember Julie as the face of “The Boaters TV” as well as the author of “The Insiders’ Guide to Becoming a Yacht Stewardess.”
Julie’s presentation will also take a look at Bravo TV’s new hit series, “Below Deck” — a takeoff of the British television series Downton Abbey and Upstairs, Downstairs — which chronicles the adventures of the crew of the 164-ft. M/Y Honor and their charter guests. Her yachting-career guidebook, was a must-read resource for members of the Below Deck crew during filming. The audience for the series, which was recently renewed for a second season, climbed from 1.1 million viewers at launch to 1.8 million viewers during its last episode.
Below Deck star and chief stewardess of the M/Y Honor, Adrienne Gang, will be on hand to add a celebrity touch to the event.
This gathering of communications professionals will once again be held in the Grandview Room of the Bahia Mar Resort and is co-sponsored by Info-Link and FLIBS. Advance register at www.marinemarketersofamerica.org, where current BWI and MMA members can sign up for $30; cost is $35 for those paying at the door and for non-members. Members who wish to attend but do not want to eat may do so at a cost of $5.
Breakfast Social, Friday November 1
BWI members and guests can get a good start to the busy second day of the Lauderdale Show with breakfast courtesy of ZF Marine from 8:30 – 9:30 a.m. Compare notes with other BWI members, share the buzz of the first day, and have a one on one discussion about the industry from a supplier’s perspective with the ZF Marine’s executive team. Enjoy a European breakfast with all the trimmings in advance of appointments when the show opens at 10 a.m. ZF Marine’s booth is #1042, right beside the Engine Tent and just inside the South Gate entrance to the show at Bahia Mar. No sign-up required.